How to use Analytics to Boost Employee Engagement

How to use Analytics to Boost Employee Engagement

How to use Analytics to Boost Employee Engagement

Tactical track

Presentation

Universal

Wednesday 21 April

10:00 - 10:45 GMT

Delia Majarín

Global Head of Engagement, People Analytics Community Lead, Telefónica

Telefonica Employee Experience

We all have been using engagement surveys for ages, but our listening strategy has evolved and improved in frequency and meaning. We can use People Analytics to get the most out of our surveys, using text mining to get powerful insights and discover which enablers will improve the employee experience.

Join this session with the global leader at one of Europe’s largest telecom companies, and discover the connections behind the data that actually drive Employee Engagement and improve the Employee Experience, and lead to a measurable improvement on business KPIs.

ON DEMAND: Watch the session live and chat directly with Delia, or catch up at a time that suits you.

  • Standard Pass: watch on demand until 23 April
  • Pro Pass: watch on demand until 23 May (+ access all workshops)
También disponible en Español

Tactical track

How to use Analytics to Boost Employee Engagement

We all have been using engagement surveys for ages, but our listening strategy has evolved and improved in frequency and meaning. We can use People Analytics to get the most out of our surveys, using text mining to get powerful insights and discover which enablers will improve the employee experience.

  • eNPS is the trending KPI to measure employees engagement, but what is eNPS for? How can we use it?
  • Engagement surveys provide powerful insights but analysing qualitative data like open text needs a new approach.

This session will explore:

  • Listening strategy evolution
  • What is eNPS for?
  • Use of regression models to explain employee engagement and identify motivation drivers
  • Text mining and sentiment analysis to get the most out of our surveys.

Key takeaways:

  • What eNPS really means and how to measure it
  • Beyond the KPI – how to identify the critical drivers to boost your employees’ motivation
  • How to apply analytics to your Employee Voice strategy.

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Delia Majarin Telefonica

Delia Majarín

Global Head of Engagement, People Analytics Community Lead, Telefónica

Delia has worked at Telefónica since 2012, holding different roles in Selection, HR Transformation and Project Management, always with a global focus. She is currently Global Engagement Lead, a role she shares leading Telefónica’s People Analytics community.

  • Degree in Organizational Psychology
  • Master in Human Resources Management, Complutense University of Madrid
  • Studying PhD Psychology, Autonomous University of Madrid
  • Co-founder of the largest People Analytics community in Spain (PAS)
  • Associate Professor, Universidad Francisco Vitoria