colouring with data
Learn from adobe how to harness the power of colour to make you charts more intuitive, accurate, and beautiful
Alan Wilson
Principal Designer, Adobe
colouring with data
Alan Wilson
Principle Designer, Adobe
Learn from adobe how to harness the power of colour to make you charts more intuitive, accurate, and beautiful
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Colour is a powerful but dangerous communication tool. In this session, Alan Wilson, one of Adobe’s most senior design leaders, explains how to use colour effectively when visualising data. He also shows the perils of incorrect colour choice, and when not to use colour at all.
Join Alan at DataVizLive on 10 November, and get the chance to ask questions and learn more about this important area of visual design.
Alan Wilson talks with Allen Hillery about colour in Data Visualisation and UX. Read about how coming to the world of data from a career in visual design can open new perspectives on how to communicate emotions with numbers.
Colouring with Data: make you charts more intuitive, accurate, and beautiful
Alan Wilson
WHY IT'S IMPORTANT
- Colour is a powerful but dangerous communication tool
- Correct choice gives data the right impact, incorrect choice creates a misleading narrative
- Excessive colouring creates noise, and key messages can be lost unnecessarily.
WHAT IS COVERED
- Categorical colours vs. sequential colours, and when to use each
- Form vs function in categorical colours
- Examples of when colour has a negative effect on communication
- Good, bad, and ugly examples of colour use.
WHAT YOU WILL LEARN
- Learn the fundamentals of data types
- Learn how to use colour effectively when visualising data
- Learn where to avoid using colour
- Measures, and how to create an effective sequential colour scale
- Metrics, and how to create a effective categorical colour pallete.
TYPE: Presentation
LENGTH: 30min
SCOPE: Tactical, Operational
AUDIENCE: All
SKILLS NEEDED: None
EXPERTISE: Universal
TAGS: Aethetics, Branding, Colour, Information Design, Psychology
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Watch this session now at DataVizLive On Demand
ALAN WILSON
Principal Designer, Adobe
Lehi, UT (USA)
Alan started out as a graphic designer working in small agencies on packaging, branding, and marketing materials. He transitioned to web design in 2006 and began work as a User Experience Designer at Adobe in 2011. As a designer for Adobe Experience Cloud he leads out on best practices and processes with a focus on systems and (of course) data visualisation.
Alan is an active member of the Data Visualization Society and moderates the #help-design Slack channel.
- Telling Stories with Data (YouTube)
- Systemizing Design (YouTube)
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EXCLUSIVE INTERVIEW
Data Visualisation writer, editor and board advisor Allen Hillery in conversation with Caroline Goulard