TPAP012: Strategic Enterprise Analytics, and Keeping HR Relevant – Bernard Marr

Bernard Marr joins the People Analytics Podcast - a series of lively conversations with leading practitioners, thought leaders and tech pioneers from a variety of backgrounds and experience from around the globe.

Hosted by Max Blumberg, each episode features an engaging discussion on the topical issues in People Analytics, including data-driven HR, workforce planning, new technology and the future of HR in the age of Big Data.

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Bernard Marr - CEO, Advanced Performance Institute

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Max Blumberg
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Dr Max Blumberg, PhD, is an executive advisor at Tucana and founder of the Blumberg Partnership, a Top 50 analytics consultancy which provides innovative analytics consultancy to organisations including Nestle, Lloyds Register, the BBC, Rentokil Initial, Barclays Corporate and the CIPD. Max is also a Visiting Researcher at Goldsmiths, University of London, a Chartered Psychologist and Associate Fellow of the British Psychological Society.

Episode 12:
Strategic Enterprise Analytics - Keeping HR Relevant

As People Analytics is growing in data quality, capability and scope, so other departments are beginning to draw workforce data into their own analytics programmes.

Similarly, technology is developing and further permeating business on all levels - from internal messaging to AI-driven insight to the Internet of Things.

All of this is leading some more advanced organisations to begin combining analytics and technology across domains, blending the tools, expertise and initiatives to form a strategic Enterprise Analytics function.

As departments like Marketing, Procurement and Finance are often further ahead in terms of analytics capability and sophistication, the challenge for HR is to step up and assert the importance and usefulness of workforce data in this new, integrated analytics approach.

One of the most recognisable names in HR and Business Analytics, Bernard Marr discusses with Max Blumberg several topics around the outlook for HR and Enterprise Analytics:

  • The main trends in Enterprise Analytics, such as fog computing, data minimisation and analytics democratisation
  • The application of AI in day-to-day business operations
  • How companies apply Enterprise Analytics in practice
  • How to maximise the value of data as a strategic asset
  • The four pillars of value creation as they apply to HR and the people function.

Bernard Marr is an internationally best-selling business author, keynote speaker and strategic advisor to companies and governments. He is one of the world's most highly respected voices anywhere when it comes to data in business and has been recognised by LinkedIn as one of the world's top 5 business influencers.

Bernard is a regular contributor to the World Economic Forum, writes regular columns for Forbes and LinkedIn Pulse and his expert comments have been featured on TV and radio as well as in high-profile publications like The Times, The Financial Times, The CFO Magazine and the Wall Street Journal.

Bernard has worked with and advised many of the world's best-known organisations and has written 12 books and hundreds of high profile reports and articles. His latest book is called ’Data Strategy: How to Profit from a World of Big Data, Analytics and the Internet of Things’.

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